Review generation and reputation for a fence company
A fence company gets one shot at a review: the hour on install day when the customer is standing at the new gate. Three days later the fence is just the fence. That is why the median fence contractor has 16 reviews, 40.5% have fewer than 10, and only 11.6% have passed 100. The companies at the 90th percentile, 113 and up, are not better at fences. They ask at the walkthrough.
The system is a short script for the crew lead, the review link texted from the company phone before the truck leaves, one reminder text three days later, and a per-review bonus for the crew lead. Repairs and single gates count the same as $9,000 installs. Every review gets a reply within a week that names the fence style, and the bad one over a spring scheduling delay gets a calm two-sentence reply from the owner and gets buried by the next ten.
Working at two weeks looks like requests going out after every completed job, a tally per crew lead, and the first new reviews on the profile. The reviews guide has the script.